While everyone knows about the Super Bowl and Cadillac motorcars, the same cannot be said for Duchenne, the progressive muscle disease that affects more than 1 in 3,500 boys worldwide. Although Duchenne, first described in 1861, is the most common and lethal muscle disease in children, it has been woefully underfunded and underexposed.
But that is going to change, and you can play a part while having the time of your life. Thanks to a partnership between Cadillac and CureDuchenne, the nonprofit organization that aggressively funds leading-edge research for treatments and a cure for Duchenne muscular dystrophy, you can bid on a pair of seats at Super Bowl LXV in Cowboys Stadium in Arlington, Texas, on Sunday, February 6.
As title automotive sponsor for the single greatest sporting event a fan can hope to attend, General Motors/Cadillac secured a number of tickets to the Super Bowl. Choosing CureDuchenne as its charity partner, Cadillac has made its tickets available to the nonprofit to auction off in the coming weeks to raise awareness and funding for Duchenne research and treatments.
Working with the online auction site CharityBuzz, CureDuchenne is running two waves of auctions. The first wave, which ran until January 5, made available 15 pairs of tickets with a 4-night stay at the five-star Gaylord Texan Resort and group transport between the hotel and the game. The first wave also included a special package of 6 tickets and 3 hotel rooms. Blocks of seats like this are rare and hard to come by.
The second auction started January 5 and runs through January 24, the day following the final playoff games. That wave offers an additional 10 to 15 pairs of tickets with the same hotel accommodations.
(Each “pair of tickets” package is valued at $5,500 and does not include airfare to Dallas.)
Cowboys Stadium is the home venue of the Dallas Cowboys. It typically hosts around 80,000, but for the Super Bowl the NFL will increase the stadium’s capacity to more than 100,000 fans. That means Super Bowl XLV will have the largest attendance in Super Bowl history.
The Super Bowl is more than a game. It’s more than a World Championship. It’s an NFL experience like no other. Throughout the weekend, pregame parties, concerts and celebrity events are geared toward entertaining the select few lucky enough to hold a ticket to the main event. Think of it as a pro football carnival, with photo ops, NFL memorabilia, access to players – in short, a chance to get as close to the game as possible. While most eyes are glued to their television sets in their living rooms, you are seeing, feeling and hearing it—live.
You can be there. Log on to CharityBuzz and bid for the most amazing Sunday of your life. When you make the magic happen for you, you’ll be helping other magic work for kids with Duchenne.
For more information, click here.