When Fred Beans visited Hyundai Motors Ltd. production facilities in Seoul, South Korea, last fall, he was greatly impressed by his experience. He’s bringing some of what he learned to the all-new Hyundai facility that’s opened up on the site of the former Saturn dealership on Swamp Road in Plumstead Township.
On July 6, Hyundai packed up and drove on over—a tad more involved than those few words reveal!—from its old home on North Easton Road in Cross Keys “around the block” to 4465 West Swamp Road (Route 313). It was a parade of vehicles—new Accents, Elantras, Sonatas, Tucsons, Sante Fes, Genesises and more, including pre-owned stock—coming across the tarmac under the hot July sun. Inside all was clean and spare and cool as sales, techs and support staff were setting up their new work spots.
The new facility’s open architectural plan gives customers an opportunity to view every aspect of the automotive experience, from studying the new cars to observing the stages of service and routine maintenance—a concept Beans has been endorsing for years.
“Along with a bright, comfortable showroom and amenities for our customers and cutting-edge technologies for our sales and service staff, this new facility will feature a specialized showroom dedicated to Equus, the highly anticipated, rear-wheel-drive luxury sedan from Hyundai that goes on view beginning this fall,” says the president of Fred Beans Family of Dealerships.
Hyundai Motors Ltd. has made good on its promise to greatly improve its reputation and to gain market share. In just a few years, it has demonstrated an almost meteoric rise from low-end carmaker to winner of the 2009 North American Car of the Year for the Genesis and the one car company to thrive during the worst of the economic downturn when other imports and domestics were struggling.
“I’ve been impressed with the quality of the vehicles and what the company is doing to continuously upgrade its Hyundai and Kia products,” says Beans, who established the Hyundai franchise in Doylestown in 1994.
Stop by and let Matt Tucker, general manager, and his entire team welcome you to Hyundai’s new home.